It's March 1933 in the US. Banks are failing and people are withdrawing cash. FDR has just taken office, declared a nationwide bank holiday, and pushed through some emergency fixes. This broadcast (transcript below) sought to restore confidence so deposits would return and the system would stabilise. It remains the best example of plain speech in action I have seen to date. First read the transcript of the broadcast (below) paying close attention to the highlighted sections. Then read the...

In The King’s Speech  (2010), the future George VI faces a tough assignment: deliver Britain’s first wartime radio address in a live...

1. Brainstorm buddy I used to plan workshops by gut feel and what worked last time, but now I do this: “Here are my meeting notes with...